I live in an area, that for whatever reason, always receives the latest and greatest technology well before most people in the United States. Back in 2005, a Verizon representative showed up at my door wanting to know if I’d like to switch my Internet access to something called “Fios”. As this fiber-optic technology was Full Article…
How To Use Transparency To Build An Audience Through Web Video
One of the most overlooked, yet most powerful ways to build an audience with web video is through the use of transparency. And by transparency, I mean giving people a behind-the-scenes look at your business, life or both. All too often people want to appear as a “big business”…as if they own a suite of Full Article…
Yahoo Begins Showing Sponsored Video Ads
Just like Google once offered…but apparently abandoned…Yahoo last week began showing select, sponsored video ads in their search results. Sponsored Ad’s on Yahoo are the equivalent of Adwords on Google. In early 2008, Google began displaying these types of video ads in their general search results (and anyone could bid on and place video ads, Full Article…
Who Were The New Media Guru’s Behind Obama’s Election?
I can remember a former U.S. President, back when he was the active President, commenting in amazement about how supermarkets use scanners at the checkout line (a practice that had been in use for over a decade at the time). Today there is a U.S. President who does weekly video addresses via YouTube. Times have Full Article…
Ustream Watershed Brings Private, Live Video Broadcasting To Businesses Large and Small
Let’s say you’re an accountant and you’re putting on a live seminar about new tax laws for a national association. Not everyone in the association can attend your seminar in person, so you’d like to have some type of live web video broadcast of it too. You could just broadcast it using Ustream, but the Full Article…