One of the few television shows I watch regularly is Pitchmen. It’s a new reality show on the Discovery Channel that follows TV pitchmen Billy Mays and Anthony Sullivan. I did a blog post earlier about it here and you can learn more about it on Discovery’s site here. One of the recurring patterns on [...]
The answer to the title of this post seems like an obvious one…if you’re making money hand over first, have legions of followers and boxes full of testimonials and awards, then your online business must be successful, right? Well, in most cases it probably is. But there is a better indicator to success. Actually it’s [...]
Membership based web sites can be difficult and expensive to setup and manage. First, you need to design the site. Next you need a way to manage the content. After that, you need a way to provide secure access to that content. And in most cases, it also needs to be integrated with a shopping [...]
I teach my students at Web Video University a very specific way to design and layout their web sites. This is done to ensure that the maximum number of visitors turn into customers. The techniques I teach aren’t based on theory or opinion. Rather, they are based on my years of experience in direct response [...]
When you specialize in one field for any length of time, it becomes easy to spot trends in other people starting out in that same field. For example, a martial arts instructor will see people always making the same mistake with kicks. A chef will see people making the same mistakes in a kitchen. Or [...]
