Videos are typically watched on the web in one of two ways. First is progressive download. This is how the vast majority of web videos are viewed (including YouTube). With progressive download, the video is simultaneously downloaded to the viewer’s computer as they watch it. The drawbacks are this can lead to buffering messages (if Full Article…
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81% of Viewers Bolt When Videos Buffer
A new study by TubeMogul reports that 81% of viewers will leave a web page when a video buffers. TubeMogul conducted the study by sampling 192 video streams from the biggest CDN’s (CDN stands for content delivery network…which are used to deliver much of the video you see on the web). Of the CDN’s they Full Article…
Mobile Internet Usage To Double In Next 4 Years
Here’s more proof that digital media is moving away from traditional physical devices (desktop computers, DVD’s, CD’s, etc.) and onto the web. First up Apple recently bought a company called Lala for a reported $85 million. Why? Apple allegedly wants to use their technology to bring iTunes into the cloud. That means instead of using Full Article…
There’s An App For That – iPhones Can Now Broadcast Live on Ustream.TV
Ustream.TV has finally released their long-awaited app for the iPhone…an app that allows you to stream live video through your iPhone. While you’ve long been able to do this through other phones, the iPhone has always been the exception. With the new app, you can broadcast live video from your iPhone to the web and Full Article…
3 Simple Tricks To Keep Viewers Glued To Your Videos
A common misconception on the web is that viewers watch videos from beginning to end. The reality is they often don’t…rather, they fast-forward though videos, jump around or watch the first few seconds and then leave. YouTube and similar sites have fueled this misconception with their “view” counters, which show how many times a video Full Article…
