Over the weekend, I received an unexpected email from social networking expert Shama Hyder. If you haven’t heard of Shama, I’ve featured her a couple times in this blog…both through a video interview here and as an example of how to properly use transparency in video here. Anyway, attached to her email, Shama included a [...]
One of the most overlooked, yet most powerful ways to build an audience with web video is through the use of transparency. And by transparency, I mean giving people a behind-the-scenes look at your business, life or both. All too often people want to appear as a “big business”…as if they own a suite of [...]
Are you using Facebook or any other social networking site to help promote your business? If you are, how is it working out for you? Well, if you’re like most people, you’re not getting the results you hoped for. You have your profile out there, you have a few friends or contacts…but not much else [...]
