All Posts Tagged With: "Video Marketing"

Although web video has grown at a dizzying pace, one statistic has always held steady; the shorter your video, the more people who will watch it from beginning to end.
And the ideal length for web videos, statistically, has always been around 2 minutes.  Go beyond that and viewership drops dramatically.  For example, Tubemogul reports [...]

When you specialize in one field for any length of time, it becomes easy to spot trends in other people starting out in that same field.
For example, a martial arts instructor will see people always making the same mistake with kicks.  A chef will see people making the same mistakes in a kitchen.  Or a [...]

Hi Billy Mays here for…OxiClean, Orange Glo, Kaboom, Mighty Mendit…and the list goes on.  If you own a television, then at one point or another you’ve seen the 50 year-old, black-bearded Mays pitch these products.
And you’ve probably laughed.  But a better idea might be to learn.
That’s because Billy Mays and his sometimes partner Anthony Sullivan [...]

While I’m a staunch believer that the best way to make money from web video is by creating quality, educational based videos (and then charging for them)…I’m always happy to see the unique and creative ways that others are using to earn a living from web video.
Particularly if these people are underdogs, with no special [...]

Anyone involved with marketing on a daily basis tends to become a student of psychology. And those of us buried in the deeper levels of direct response marketing tend to be serious students of psychology.
In my experience (and opinion) psychology gets broken down into two categories; clinical psychology and street psychology.
Clinical psychology is the [...]