ComScore has released the latest statistics on web video viewership for October 2009. As you might expect, the report reveals that web video continues to grow. But there are some interesting tidbits included with the numbers. Here’s a breakdown of the stats: Google served 38% of all videos American’s watched online Hulu was second, serving Full Article…
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How MTV Increased Their Web Video Viewership By 88%
In a lesson for anyone doing video online, MTV reports they nearly doubled the viewership of their MTV news videos between 2008 and 2009. How did they do it? They made their videos shorter. For example, instead of offering long video interviews with celebrities or musicians, they chopped those interviews into multiple, bite-sized segments. And Full Article…
Web Video Predicted To Drive 60% of Internet Traffic In 4 Years
Cisco Systems just published a new white paper analysis…and in it they predict that web traffic will quintuple by 2013…driven largely by video. Right now, web video makes up about one-third of Internet traffic. But within four years, that number is expected to swell to 60%. And once you figure in ALL the ways video Full Article…
The Next Frontier For Web Video? Your Television
According to a new report by In-Stat, by 2013 web video will not only become common place on our TV sets, but it will be a 3 billion dollar a year business. Already, 40% of “younger” households are watching web video on their TV’s. And it’s predicted that once the process becomes simpler and more Full Article…
