Interesting news this morning.<\/p>\n
Google is set to acquire On2 Technologies<\/strong>.\u00a0 On2 is the maker of Flix <\/strong>video encoding software (among other things).\u00a0 They also make (arguably) the best video encoding codec for Flash; VP6<\/strong>.\u00a0 It’s the codec Adobe licenses for use in their Flash authoring tools…and one of my personal favorites.<\/p>\n It seems Google is doing what they often do…find the best in a particular niche…acquire the company…and then exploit the technology to better their own products.\u00a0 Or in other words, the quality of Google’s video-related offerings (YouTube, Google Talk, etc.) is about to get much better.<\/p>\n Below is the text that Frank Galligan, Vice President of Engineering on On2 Technologies, sent out to existing On2 customers concerning this acquistion:<\/p>\n On2 Technologies, makers of Flix Standard, Pro, Exporter, Live, Engine and Directshow SDK, has entered an agreement to be acquired by Google. The news is true, and we’re thrilled to become part of the Google family.<\/p>\n There are a number of details to work out as the transaction proceeds, but I wanted to take a minute to answer some immediate questions about what it means for our Flix products and customers.<\/p>\n Q: Who do I deal with for Flix technical and sales support? Q: Why is Google acquiring On2? Q: What will happen to Flix? Q: What, if anything, will happen to my license? Interesting news this morning. Google is set to acquire On2 Technologies.\u00a0 On2 is the maker of Flix video encoding software (among other things).\u00a0 They also make (arguably) the best video encoding codec for Flash; VP6.\u00a0 It’s the codec Adobe licenses for use in their Flash authoring tools…and one of my personal favorites. It seems Google […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[19],"tags":[278,11,69,279],"_links":{"self":[{"href":"https:\/\/webvideouniversity.com\/blog\/wp-json\/wp\/v2\/posts\/388"}],"collection":[{"href":"https:\/\/webvideouniversity.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webvideouniversity.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webvideouniversity.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/webvideouniversity.com\/blog\/wp-json\/wp\/v2\/comments?post=388"}],"version-history":[{"count":0,"href":"https:\/\/webvideouniversity.com\/blog\/wp-json\/wp\/v2\/posts\/388\/revisions"}],"wp:attachment":[{"href":"https:\/\/webvideouniversity.com\/blog\/wp-json\/wp\/v2\/media?parent=388"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webvideouniversity.com\/blog\/wp-json\/wp\/v2\/categories?post=388"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webvideouniversity.com\/blog\/wp-json\/wp\/v2\/tags?post=388"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nA: You’ll still deal with On2 as you always have. We will keep you closely informed of any changes (for example, new email addresses) as they occur.<\/p>\n
\nA: Google has indicated to us that they are continually looking to improve video quality and delivery on the web, and that our video technologies will allow them to do even more with their products and initiatives. They have indicated that they are interested in all parts of our video technology. With Google Video, Google Talk and YouTube, among others, they have a substantial interest in developing tools and technology that will better support more high quality video on the Internet. Google has indicated that they believe that our team and technology will help Google make higher quality video available online.<\/p>\n
\nA: Google is acquiring all of On2 and therefore all On2 products. It is too early to discuss specific product plans until the deal closes, however, all existing agreements will remain in effect under their existing terms.<\/p>\n
\nA: All agreements you have with On2 remain in effect under their existing terms.\u00a0 We expect that Google would honor its obligations under existing contracts.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"