One of the few television shows I watch regularly is Pitchmen. It’s a new reality show on the Discovery Channel that follows TV pitchmen Billy Mays and Anthony Sullivan. I did a blog post earlier about it here and you can learn more about it on Discovery’s site here. One of the recurring patterns on the show is that an entrepreneur’s product will be test-advertised, it will...
The Secret To Knowing If Your Product Will Be a Hit or a Flop
T