The story is a bit of an urban legand. Depending upon the version you hear, it goes something like this; a movie theater owner in the 1950’s was looking for a way to increase revenue. So he had the projectionist splice clips of the words “Eat Popcorn” and “Drink Coke” into the movies that the theater was showing. Immediately, sales of popcorn and Coke skyrocketed. ...
Should You Use Subliminal Advertising In Your Web Videos…And How Would You Do It?
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