Adobe and HP Ambush iPad with Preview of HP Slate

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On April 3rd the much hyped iPad will hit the market.  Wall Street predicts Apple will sell 4-5 million of them in the first year.  Those less enthused say no one has had much success with tablet devices and Apple will only fare slightly better.  But the biggest debate has been around the iPad’s total lack of Flash support.

Apple claims Flash is old, buggy and a battery hog.  They called Adobe “lazy”.  Apple critics claim Apple just wants to control the user experience by forcing people into the iTunes store so they can make money.  They call Apple “control freaks”.

Whatever the case, the facts are crystal clear.  The iPad does not…and will likely never…support Flash.  And the overwhelming majority of multi-media content on the web is Flash.

Flash is the Achille’s heal of the iPad.  And Adobe and HP have just gone straight after it with the unexpected preview of the HP Slate.  What is it?  It’s a tablet device about the same size as the iPad.  It has a touch screen.  It runs Windows 7.  And it fully supports Flash.

In fact, the main focus of the HP Slate announcement was Flash, Flash and Flash.  Unfortunately for HP, the Slate won’t be available until later this year.  That gives Apple the advantage because the iPad will be available in a few weeks.  But really the purpose of HP’s announcement was to make potential iPad buyer’s pause and think before laying their money down.

And if you watch their videos below, I think they may have succeeded in doing just that (even if they did go a bit overboard about Flash):

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